Archive for February, 2012

February 7, 2012

On the Savanna Hypothesis in the Environmental Psychology

Interesting fact No.1: Genome-wise, modern humans are very closely related. Any two modern humans, from anywhere on the globe, possess greater genetic similarity than do any two chimpanzees; even those selected from neighbouring groups in Africa (Davies, 2001; Ridley, 2000; Wells, 2002; according to Falk and Balling 2010).

African savanna during an unusually wet period; photo by Martin_Heigan

Interesting fact No.2: A broad survey  of art preferences (Wypijewski 1997, according to Dutton, 2003) of people living in ten countries in Asia, Africa, Europe, and the Americas found “an odd cross-cultural uniformity” – respondents in all countries expressed a liking for realistic representative paintings including water, trees and other plants, human beings, and animals, especially large mammals. Two artists, Vitaly Komar and Alexander Melamid, who hired professionals to conduct this survey in the first place, produced a favourite painting for each country using the statistical preferences as a guide.  The paintings turned out to be very similar — they all looked like ordinary European landscape calendar art. An influential art critic Arthur Danto claimed that this findings demonstrate the power of the international calendar industry to influence taste away from indigenous values and towards European conventions. Was Danto right?

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